Demandbase Connect



 2.0 what? Are organisations ready for the social LMS?
Toby Harris

Like the branches on an evolutionary tree, social media are evolving into ever more diverse and specialised breeds. We continue to see heavyweights such as Facebook, Wikipedia and Twitter expand and grow. Over 70 million professionals have swarmed onto the more specialised LinkedIn.com, and custom Moodles have taken the education sector by storm. Now, if you’re a mum (or a politician) you log on to Mumsnet.com. If you’re a traveller you can browse for a place to stay on Couchsurfing.com. Lawyers, CEOs and e-learning professionals can all log onto their exclusive, invite only, social networks.

In fact, I don’t doubt that by the time I’ve finished this article several new and stranger-looking social media will have appeared: social networks for men who ride around exclusively on motorised lawn-mowers and e-churches for believers in religions that exist only on the internet. So where does corporate e-learning fit into this increasingly complex and chaotic ecosystem?





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